6 Super Simple Ways To Brand Your Business

In my years of experience it was always challenging to understand as to how really to brand your business and make your presence felt in the online media. A sure treat to any small businesses and entrepreneurs who always face a challenge in this area. Hence I have come up with seven super simple ways to brand your business.

1. First Super Way – Create a Professional Logo

It’s one of the most significant assets of your company in today’s time. Your Brand image will be used in almost all marketing collaterals, websites and social media. Hence it’s always recommended that you invest or hire the right graphic designer. If you really want to understand how to hire a right one, please read my blog article – 8 Sure Ways to Choose A Right Logo Designer.

2. Second Super Way – Have an E-Mail Signature

Its highly recommended to have an Email Signature. Some of the important information should be considered while developing one is the following.

  1. Your contact information. (Phone, Fax, Email)
  2. A professional picture or headshot
  3. Links to all your active social media profiles
  4. An Rss feed that feature your latest blog post
  5. A link to a freebie or giveaway.

3. Third Super Way – A stand out business slogan and tagline

As you can see in the above image every brand has used an memorable, meaningful and concise statement that capture the essence of a brand. Likewise it really important to have a tagline for your own brand which has to be used consistently on all of your marketing and communication materials, social media and website.

4. Fourth Super Simple Way – Use Social Media

Branding usually took place through word of mouth referrals and traditional means of marketing like Print, Television, Radio etc.. But with Social Media in today’s time has become one of the most powerful online branding tool and we can you these days. It has far better reach and specified audience to cater the needs of all kinds of businesses.

5. Fifth Super Simple Way – Start Blogging

A bit of your time, inexpensive and easy way to start, blogging is an very important factor to consider for branding your business. Building brand recognition, establishing an online presence, leveraging the power of social media can be easily achieved through blogging. Some of the few ways to get most out of your blog are:

  1. Write Great Content
  2. Create attention grabbing headlines that will attract your visitors to your site.
  3. Share and market your content multiple times on social media.

6. Sixth Super Simple Way – Use Testimonials

In today’s time and age one of the most powerful marketing messages and brand boosters that you can have in your kitty is clients testimonial. Please keep gathering as many testimonials as possible form your clients, to keep adding value to your existing brand. One of the few things you can do to increase your brand presence is:

  1. Add them to your website
  2. Tweet them to your followers
  3. Add them to your email signature
  4. Publish them via Facebook.

In today’s time and age one of the most powerful marketing messages and brand boosters that you can have in your kitty is clients testimonial. Please keep gathering as many testimonials as possible form your clients, to keep adding value to your existing brand. One of the few things you can do to increase your brand presence is:

  1. Add them to your website
  2. Tweet them to your followers
  3. Add them to your email signature
  4. Publish them via Facebook.

I had real fun in putting this up together, in the most simple manner that I could. Hope it’s as simple for your to follow and leverage your brand.

Need help in figuring out how to give your brand a boost?

So it’s never too late or too early to think about your brand name with the above articulated way, if you truly relate to this, or wanna know more of this and much more, please join my private VIP Facebook Group. As I will be sharing more in-depth insights. If you’re keen to know how, just hop in to my next webinar. Or just simply share your comments below.

About Me:

Hi I’m Pramila Jain. I am a Brand Designer and Graphic Geek. I’m the founder of Brand Design Hub. Am on a mission to help 10,000 women solopreneurs to focus on design using the power of branding. Am also founder of Candyfloss Branding Agency where we help brands grow by crafting distinctive logos & brand identities, backed by strategy.

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